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CND Yatırım Danışmanlığı

Brand identity, corporate website and social media for CND Yatırım Danışmanlığı, an investment consultancy for real estate, project development, feasibility and strategic valuation.

Client
CND Yatırım Danışmanlığı
Agency
Astro Dijital
Services
BrandingCorporate WebsiteSocial Media
Live
cndyatirimdanismanligi.com ↗
cndyatirimdanismanligi.com
Live website — scroll inside to explore

The client

CND Yatırım Danışmanlığı is an investment consultancy working in real estate, project development, commercial projects, feasibility and strategic valuation.

My role

We handled the whole brand process at Astro Dijital with one strategy: corporate identity and branding, the corporate website, social media communication and the brand’s digital voice.

The idea

Not a consultancy that only offers services, but a brand that guides investment decisions, earns trust and brings a strategic point of view.

Brand identity

CND should be seen as more than a real estate consultancy: a professional adviser that brings strategy to investment decisions and trust to feasibility and valuation. Logo use, colour palette, typography, visual atmosphere, social media templates and tone of voice were all built around five ideas: strategic, reliable, visionary, timeless and aesthetic. The result is one consistent, strong and memorable identity on the website, on social media and at every digital touchpoint.

  • Strategic
  • Reliable
  • Visionary
  • Timeless
  • Aesthetic
CND tote bag carried across a pedestrian crossing, with the CND logo
CND tote bag on a shoulder in front of a concrete building
CND logo on a phone screen inside a dark sculptural form
White book with the CND Yatırım Danışmanlığı logo on a black chair
White CND shopping bag on a pavement
  • 01Moody Blues#1B1C28
  • 02Charcoal Gray#3E404A
  • 03Slate Blue#7E8490
  • 04Silver#B1B2B5

Social media

We built CND’s social media around investment opportunities, project development, property valuation, commercial projects, regional analysis and the consultancy’s own approach. Content strategy, visual language, post and reel concepts, investment-focused copy and tone of voice were planned to strengthen the feeling of expertise. The brand should not look like an account that only shares listings, but like a professional adviser that guides the investor and shares strategic knowledge.

  • Content strategy
  • Visual design language
  • Posts & reels
  • Investment-focused copy
CND Yatırım Danışmanlığı social media post 1
CND Yatırım Danışmanlığı social media post 2
CND Yatırım Danışmanlığı social media post 3
CND Yatırım Danışmanlığı social media post 4
CND Yatırım Danışmanlığı social media post 5
CND Yatırım Danışmanlığı social media post 6
CND Yatırım Danışmanlığı social media post 7
CND Yatırım Danışmanlığı social media post 8

Website

We designed and built the website to present CND’s services clearly: investment consultancy, real estate, project development, commercial projects, feasibility and strategic valuation. Visitors can get to know the brand, browse the services, understand the approach and reach the contact channels easily, in a simple, prestigious and mobile-friendly experience. The site is CND’s main corporate shop window online: it builds trust and leads potential investors to the right service.

  • Corporate website design & development
  • Service pages
  • Projects & references
  • Mobile-friendly

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